“I Am” H&M Campaign

Tags: , , , , ,

This is a project for an ad campaign for H&M. The idea was that the same girl can change her look through H&M and her mood on the day.

Photos were shot on site at an actual H&M store, allowing me to pull the different looks from their racks.

This project was my first real Photoshop exploration, delving deep into photo manipulation and learning retouching techniques.



Explore Related Projects: